Calata
Corp guns to break Guinness Record with ‘Lechon Party’
Calata Corporation, one of the biggest agribusiness
conglomerates in the country, is mounting a grand “Lechon Party” for the less
privileged residents of Metro Manila in its bid to break the record for largest
serving of roast pork. The Lechon Party is set to happen on November 8, 2015,
4:00 pm at the Liwasang Aurora, Quezon City Memorial Circle, Quezon City, in
celebration of Calata Corporation’s 16th anniversary, and as an
early Christmas gift to the less fortunate residents of the Metro.
More than just a celebratory feast, the event also
aims to make history by hitting a Guinness World Record on the largest serving
of roast pork. Currently, Mexico holds this record where they served 3,094.2
kilos of cochinita pibil, a popular
roast pork dish in Yucatan region in 2010.
Calata Corporation will try to top the record by serving 5,000 kilos of
lechon the country’s well-loved version of roast pork.
“This year, we will celebrate our 16 successful
years in the business by giving back to the community instead of having a
lavish party. We also hope to make a momentous occasion for the Philippines by
aspiring to break the Guinness World Record for the ‘Largest serving of lechon’,” shares Joseph Calata,
Chairman and CEO of Calata Corporation.
Calata Corporation is the largest retailer and
distributor of top agrochemical brands, feeds, fertilizers, veterinary
medicines and seeds throughout the country. Calata Corporation also owns and
operates a chain of retail stores named AGRI, the largest retailer of the
country’s choice brands such as AGRI Crop Protection, Heisenberg veterinary
medicines, Thomson and Hine, as well as Ivansmith agrochemicals.
Calata Corporation’s “Lechon Party” reflects how
much the company values achievement, success, gratitude and kinship. Indeed, it’s a great way to kick off the
holiday season by sharing their blessings with the less privileged and
gathering family and friends.
Learn more about Calata Corporation by visiting their website. http://www.calatacorp.com/
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